THE STORY BEHIND
Ivana was born in a very poor and small village in former Yugoslavia, Serbia. Her mother moved to Holland, with the hope for a better future. But she had to sacrifice her daughter. She couldn’t take her too. Five years later Ivana also moved to Holland, where she grew up.
IVANA realizes, like no other, that she was very lucky to have been able to grow up in the Netherlands. “My life would be very different if non of this happend and if I grew up in my home country. I am very grateful for the chance which is given to me. I realize very well, that nothing is obvious and that not everyone gets the same chances in life ”.Work, having a meaningful life and finding her true self, that is what her whole life was all about. “As a child I felt a strong feeling to do something with my life and make all of my dreams come true. No matter what ”.
IVANA worked her way up through college and earned her bachelor degree. IVANA started several businesses and developed herself as an all round entrepreneur for more than nineteen years.
She also participated as a (business) coach and speaker at international conferences. She became successful in what she was doing. “It didn’t happen overnight. “I worked very hard and I had to overcome all kinds of challenges to get where I am now.” 
“But, my biggest reward, is the great lesson, life taught me. I had to learn the hard way to understand and now I do”. “My life and everything I had to experience became an inspiration for myself. It gave me the insight that difficulties are only a challenge to overcome and not to fight against it ”. When I look back, I realize how strong I am.  It made me the woman I am and because of it all, I found my true self, my identity ”.
“We all are much stronger than we dare to believe.

 We can make everything happen if we dare to take action. If we dare to amid that failure is not a weakness, but a strength. If we dare to stand up, if we fall.